Yoga Character Illustrations
& Apparel Design

Hand-drawn illustrations for Yoga Deck, a community yoga studio in the heart of San Diego. Each character displays a unique yoga posture and follows the studio’s branding colors and logo. This set was used a promotional tote bag for members completing over 100 classes or more!

Other merchandise include yoga mat tote bags, stickers, and t-shirts. A typography design was also added as part of their apparel collection. The hand-lettering includes classes from their yoga schedule and hand-drawn illustrations that represent the studio.

Hand-Drawn | Apparel | Branding | Illustration